Recruitment firm Randstad named Google as the most attractive employer in Singapore at the Randstad Employer Brand Award 2017 (previously known as the Randstad Award). The annual award, held for the sixth consecutive year in Singapore and the 17th edition globally, was held on 20th of April at the Sands Expo and Convention Centre – Marina Bay Sands. DutchCham was honored to attend this gala event.
The annual Randstad Award survey is the largest independent employer branding study globally. DutchCham was honored to attend this Gala event.
Running for the sixth year in Singapore, the Randstad Employer Brand Awards is based on our Employer Brand Research (previously known as the Randstad Award), the most representative and inclusive employer brand research in the world. It is an independent study capturing the opinion of over 5,000 working professionals aged between 18 and 65, and measures the attractiveness of Singapore’s largest companies (based on number of employees).
The research provides vital insights on the key drivers for a strong employer brand, and how a company can build its talent attraction and engagement strategy to drive business success, including fresh perspectives on:
Job seeker motivations:
- Perceptions of the largest employers in Singapore
- Automation/robotics in the workplace
- Attractiveness of start-ups vs. MNCs
- Candidates’ appetite in changing jobs
Key-note speaker was Arthur Woods, a serial entrepreneur, global speaker and advisor to leading brands on re-imagining and disrupting the way we approach work to make it human. He is the Co-Founder of Imperative, a breakthrough learning and development platform that has pioneered a way to measure and grow purpose within organizations.
Arthur is a three-times TEDx speaker, World Economic Forum Global Shaper, a New York Venture Fellow and sits on the Boards of the Georgetown Technology Alliance, Compass Partners and Out in Tech.
In previous years the winners were Singapore Airlines (2014), P&G (2015) and Changi Airport Group (2016).
Find out who the winners are in the rest of the world, visit this page.